Page 62 - Visual Corporate Identity Manual
P. 62
Generally speaking, Aqualia acts with a full brand
presence across all acquisition and purchase processes
of companies related to its activity, whether national or
international.
Because of its status as a global brand, Aqualia interacts
A brand is a fundamental and necessary commercial with other brands of different kinds and it is therefore
identification (or set of multiple identifiers) offering sometimes necessary to create a related brand that
a product or service on the market in response to a meets the needs of all parties.
sales strategy.
In these cases, a number of rules are established for
building these new brands and their coexistence with
the corporate brand.
Please see the Communication and CSR Department
if you have any questions.
